The Newsroom

ITV News

Brand realignment onwards (October 2009)

This site closed in March 2021 and is now a read-only archive
FO
fox1
all this just continues their policy of having no idea what they're doing.
SK
skyfan
Mary and Alistair should certainly be their A team. Best of a good bunch though.
JO
Joshua
Daisy McAndrew just posted this on Twitter
http://ow.ly/i/5UQ/original
ST
STVNewsAtSix
Daisy McAndrew just posted this on Twitter
http://ow.ly/i/5UQ/original


Now that's good!!! Very Happy
BE
benjy
Daisy McAndrew just posted this on Twitter
http://ow.ly/i/5UQ/original


Are they trying to say the new ITV News supports the Lib Dems?!

And I prefer that desk design to the funny squares (even if it does look even more fake).
Last edited by benjy on 2 November 2009 1:00pm
IT
itsrobert Founding member
I don't think some of you are giving this a chance at all. You'd practically decided last night that you wouldn't like it and now you're coming up with irrelevant comments like "awful", "tragic", "piss poor" without really saying why you think so. At least wait until you've seen all the bulletins before making such dismissive comments. Give it a chance!
PA
pad
I don't think some of you are giving this a chance at all. You'd practically decided last night that you wouldn't like it and now you're coming up with irrelevant comments like "awful", "tragic", "p*** poor" without really saying why you think so. At least wait until you've seen all the bulletins before making such dismissive comments. Give it a chance!


I agree with you, though I'm not surprised - people are very resistant to change.

I really like this so far.
ST
STVNewsAtSix
I do like the new look, the music will take a while to get used to. Its certainly different from Duh duh duh duh.
PA
pad
Watching the 1.30 news, I've made up my mind.

This is sublime.
BE
benjy
The music is certainly a nice change, the old theme had become stale. Though it's not quite as radical as I was expecting, I thought it might be a little less orchestral.

The set doesn't look bad, but it does look fake . It's a shame the desk and platform aren't real - that would go a long way to help it feel more realistic and surely wouldn't break the bank. It's quite noticeable on the close-up shots.

The titles are interesting - it's good to see them trying something different.

Overall I like the change, but is it just me or is there something faintly 90's about it?
NE
Newsroom
There is a stark resemblance to the set once used for the News at 545, 540..
Check out the use of Gold/Yellow and grey more than 20 years ago.

*

I actually prefer it as it was then.

Image from tv-ark
SK
skynewsfreak
The name straps and live strap are shocking and could have been so much better.

Newer posts