It’s a bad job when the presentation and overall package from 15 years ago is better than the offering we have now.
I don't know why the 2005 look has so many fans, franky it was far too over the top and is exactly the kind of excess that they needed to get rid of to be honest. It was ridiculous for a news channel to be so focused on such things.
We are now however at the opposite extreme. They certainly needed to tones thing down, but now it feels like they've just kept going and going and the brakes have totally failed and the cars gone way past it's target location.
The 2010 look was the best era for me,, the straps were at their when they went down to the one line straps across all HD/SD feeds, which was about half way through that look.
I just think the 2005 era “drama” provided by the music, presentation style, graphics etc went well with the channel’s aim at the time to provide rapid-moving rolling news coverage. The dramatic music and TOTH “voice of god” added to that sense of drama and anticipation to keep viewers hooked and waiting for more.
Nowadays the actual *content* is still good. The journalism is often great, and perhaps better than it used to be in 2005. But the way it’s presented audiovisually now is dull and monotonous. Maybe that doesn’t matter for the average viewer so long as the journalism is good quality, but to my eye it just feels like they’ve given up on everything else and are happy to keep things a bit drab and plain.
Indeed I think since this site is a TV presentation site there's naturally going to be a lot of focus on the presentation but the actual content is fine.
The presentation may have been snazzier 10 years ago but my goodness some of the content pre-HD was dire. A quick glance at any edition of Charlie Brooker's excellent Newswipe shows as much - you'd have gimmicky ideas such as Dermot's Economic Cycle, 10 minute interviews with Peter Andre or Jedward, the repetitive 15 minute newswheel, reporters having to patronisingly explain things like snow to the viewers and inane drivel like John Terry's love life leading the news.
While Sky's presentation may be uninspiring these days a lot of the time, one strong aspect it has is that I can tune any time night or day and be very likely to get a comprehensive at least 30 minute overview of the main stories of the day in the UK and around the world presented by a highly capable anchor. I know what to expect when I tune in.
Whereas CNN's new London studio may be snazzy and new but often there's very little news on the international channel from outside of America or the UK and their weekend output is pitiful - if you tune in at the wrong time there's barely any international news at all for several hours. Half the the time even on weekdays you have no clue if the scheduled international programme is going to be on air or bumped off air for some random piece of Trump news that causes everything else to be dropped and means the US channel is simulcast for days on end.
There's a lot to be said for 'safe and predictable' rather than output which may have style but lack substance.
Last edited by BFGArmy on 2 September 2020 11:39pm