The Newsroom

ITV News

Feb 09 refresh - Nov 09 revamp (February 2009)

This site closed in March 2021 and is now a read-only archive
PA
pad
Robert, has this revamp cost a lot of money? I can't see why they've bothered in the age of cutbacks.

Also, I do wonder how significant this revamp is. Could it be the biggest revamp since the theatre of news came along?
NI
Nicky
pad posted:
Also, I do wonder how significant this revamp is. Could it be the biggest revamp since the theatre of news came along?


I'd argue that it is a very significant revamp (even though ITV/ITN are describing it as a "brand re-alignment"). New set, titles, graphics, music - everything is changing.
NE
newsatten
pad posted:
Robert, has this revamp cost a lot of money? I can't see why they've bothered in the age of cutbacks.

Also, I do wonder how significant this revamp is. Could it be the biggest revamp since the theatre of news came along?


I would say it is as big as the "theatre of news" revamp -there's not much more they could do !

Also , I know someone posted this the other day & I replied saying i thought so , but is [url]itv.com/news[/url] getting launching today - as sometimes before it relauches it goes down ect - somethink like what happened with the local news websites ( even though nothing ended up happening).
IT
itsrobert Founding member
pad posted:
Robert, has this revamp cost a lot of money? I can't see why they've bothered in the age of cutbacks.

Also, I do wonder how significant this revamp is. Could it be the biggest revamp since the theatre of news came along?


I don't know exactly, but I'm guessing it must have cost a fair bit. There have been physical studio changes, new music composed, a new virtual studio and graphics designed, etc. I doubt they'd come cheap.

Personally, I would agree that this is the biggest revamp since 2004. It's also on a similar scale to the changes made in 1999. The 2006 revamp was essentially an update to the 2004 changes. This one's more radical than that. The only continuity will be the use of VR and the presenting team.
ST
STVNewsAtSix
pad posted:
Robert, has this revamp cost a lot of money? I can't see why they've bothered in the age of cutbacks.

Also, I do wonder how significant this revamp is. Could it be the biggest revamp since the theatre of news came along?


I don't know exactly, but I'm guessing it must have cost a fair bit. There have been physical studio changes, new music composed, a new virtual studio and graphics designed, etc. I doubt they'd come cheap.

Personally, I would agree that this is the biggest revamp since 2004. It's also on a similar scale to the changes made in 1999. The 2006 revamp was essentially an update to the 2004 changes. This one's more radical than that. The only continuity will be the use of VR and the presenting team.


Do you think the new music will be put on K P M this time or not?
KI
kitt22
pad posted:
Robert, has this revamp cost a lot of money? I can't see why they've bothered in the age of cutbacks.

Also, I do wonder how significant this revamp is. Could it be the biggest revamp since the theatre of news came along?


I would say it is as big as the "theatre of news" revamp -there's not much more they could do !


I agree. It appears to be the most wide-ranging change since the 'Theatre of News'. Fingers crossed for the morning. Very Happy
IT
itsrobert Founding member
pad posted:
Robert, has this revamp cost a lot of money? I can't see why they've bothered in the age of cutbacks.

Also, I do wonder how significant this revamp is. Could it be the biggest revamp since the theatre of news came along?


I don't know exactly, but I'm guessing it must have cost a fair bit. There have been physical studio changes, new music composed, a new virtual studio and graphics designed, etc. I doubt they'd come cheap.

Personally, I would agree that this is the biggest revamp since 2004. It's also on a similar scale to the changes made in 1999. The 2006 revamp was essentially an update to the 2004 changes. This one's more radical than that. The only continuity will be the use of VR and the presenting team.


Do you think the new music will be put on ******* this time or not?


I'm assuming you mean the well-known music library?! (The swear filter blocks it out for some unknown reason.) If so, then sorry, I don't know.
ST
STVNewsAtSix
pad posted:
Robert, has this revamp cost a lot of money? I can't see why they've bothered in the age of cutbacks.

Also, I do wonder how significant this revamp is. Could it be the biggest revamp since the theatre of news came along?


I don't know exactly, but I'm guessing it must have cost a fair bit. There have been physical studio changes, new music composed, a new virtual studio and graphics designed, etc. I doubt they'd come cheap.

Personally, I would agree that this is the biggest revamp since 2004. It's also on a similar scale to the changes made in 1999. The 2006 revamp was essentially an update to the 2004 changes. This one's more radical than that. The only continuity will be the use of VR and the presenting team.


Do you think the new music will be put on ******* this time or not?


I'm assuming you mean the well-known music library?! (The swear filter blocks it out for some unknown reason.) If so, then sorry, I don't know.


I edited the post so it showed, it might be this time if its custom made, just like STV News which Paul - Leonard Morgan did which is called Current Affairs on the site.
GO
gottago
To be honest, I'm surprised the Morning News still exists. With all the cutbacks that have been made at ITV/ITN, I was sure it would have been axed at some point. There's plenty of news available at that time of day - Sky News and BBC News both have dedicated channels and BBC Breakfast and GMTV are just half an hour away. I really did think once the ITV News Channel was axed, Morning News would follow suit. I'm amazed it's still hanging on in 2009. Ironically, it's the only bulletin to have received practically no tweaking - it's been in that timeslot for decades!


Good point actually. This does seem like the sort of thing that ITV would have campaigned vigorously against and Ofcom will have inevitably agreed to lose! But I don't remember ever reading any such grievance from ITV. Maybe it genuinly does well in its time slot.
BP
Bob Paisley
To be honest, I'm surprised the Morning News still exists. With all the cutbacks that have been made at ITV/ITN, I was sure it would have been axed at some point. There's plenty of news available at that time of day - Sky News and BBC News both have dedicated channels and BBC Breakfast and GMTV are just half an hour away. I really did think once the ITV News Channel was axed, Morning News would follow suit. I'm amazed it's still hanging on in 2009. Ironically, it's the only bulletin to have received practically no tweaking - it's been in that timeslot for decades!


Good point actually. This does seem like the sort of thing that ITV would have campaigned vigorously against and Ofcom will have inevitably agreed to lose! But I don't remember ever reading any such grievance from ITV. Maybe it genuinly does well in its time slot.


Well it's cheap as chips to make - it's basically a rehash of the previous nights News at Ten. I imagine it may well satisfy a certain quota for ITV. They probably have to produce a certain number of hours of news per year - and the morning news fills up part of that requirement.
NE
newsatten
To be honest, I'm surprised the Morning News still exists. With all the cutbacks that have been made at ITV/ITN, I was sure it would have been axed at some point. There's plenty of news available at that time of day - Sky News and BBC News both have dedicated channels and BBC Breakfast and GMTV are just half an hour away. I really did think once the ITV News Channel was axed, Morning News would follow suit. I'm amazed it's still hanging on in 2009. Ironically, it's the only bulletin to have received practically no tweaking - it's been in that timeslot for decades!


Good point actually. This does seem like the sort of thing that ITV would have campaigned vigorously against and Ofcom will have inevitably agreed to lose! But I don't remember ever reading any such grievance from ITV. Maybe it genuinly does well in its time slot.


I shouldn't think that it does that well - not that many people can realistically be watching tv at that time!!
But, I suppose they someone there for breaking news - It isn't as though they need it for their quota as I'm sure they over exceed it anyway - don't they cut it back to 5 minutes for a few months a year??
BP
Bob Paisley
To be honest, I'm surprised the Morning News still exists. With all the cutbacks that have been made at ITV/ITN, I was sure it would have been axed at some point. There's plenty of news available at that time of day - Sky News and BBC News both have dedicated channels and BBC Breakfast and GMTV are just half an hour away. I really did think once the ITV News Channel was axed, Morning News would follow suit. I'm amazed it's still hanging on in 2009. Ironically, it's the only bulletin to have received practically no tweaking - it's been in that timeslot for decades!


Good point actually. This does seem like the sort of thing that ITV would have campaigned vigorously against and Ofcom will have inevitably agreed to lose! But I don't remember ever reading any such grievance from ITV. Maybe it genuinly does well in its time slot.


I shouldn't think that it does that well - not that many people can realistically be watching tv at that time!!
But, I suppose they someone there for breaking news - It isn't as though they need it for their quota as I'm sure they over exceed it anyway - don't they cut it back to 5 minutes for a few months a year??


Only round Christmas, I think.

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