NG
I think the thing about MF is that it isn't really that much to do with Eurovision. It's become its own thing, kind of almost divorced from Eurovision. They hardly even mention the Eurovision song contest during the shows, and the positively insane levels of tabloid coverage are not about Eurovision, they are all about Melodifestivalen.
Sure - representing Sweden is the prize - but it's as much about MF as it was about the ESC. You'd be hard pressed to know that it was an NF if you watched it cold.
And if you look at the rest of the SVT, TV3 and TV4 schedules you can see why MF does so well in the ratings.
noggin
Founding member
Amazing figures. I watch on with more than a little jealousy. If an NF could command that level here it would be magical.
I think the thing about MF is that it isn't really that much to do with Eurovision. It's become its own thing, kind of almost divorced from Eurovision. They hardly even mention the Eurovision song contest during the shows, and the positively insane levels of tabloid coverage are not about Eurovision, they are all about Melodifestivalen.
Sure - representing Sweden is the prize - but it's as much about MF as it was about the ESC. You'd be hard pressed to know that it was an NF if you watched it cold.
And if you look at the rest of the SVT, TV3 and TV4 schedules you can see why MF does so well in the ratings.