OV
I personally think Flash Video would be an excellent choice. For example, if the newer Flash 8 codec, you can get some high quallity results from a lower bitrate. Also, due to the commecial nature of the codec, there is not a single application out there that can convert it back to any other format. And as said, it's harder to nick, because if someone wanted to nick it, they would have to decompile the swf, then make sense of the actionscript. It also means the user doesn't need additional software, it's all in the browser.
There is also the problem that the uptake of RealPlayer is dropping. Back in the day it was great as we could get more out of less with it on dial-up connections. Now, they've made the software overly 'chunky' and slow, putting many people, including myself, off from downloading clips in Real format. Also, it is being superceeded by newer codecs, which in the broadband day and age, can deliver superior results.
There is also the problem that the uptake of RealPlayer is dropping. Back in the day it was great as we could get more out of less with it on dial-up connections. Now, they've made the software overly 'chunky' and slow, putting many people, including myself, off from downloading clips in Real format. Also, it is being superceeded by newer codecs, which in the broadband day and age, can deliver superior results.