New BBC corporate font: BBC Reith

AFAIK, Reith will be replacing the '100 year old fonts' of Helvetica and Gill (although not within the BBC blocks). Taking that as a guide, it doesn't necessarily mean replacing custom fonts used on the channels, but wherever you see Gill and Helvetica, expect Reith. News, Sport and Weather will be most affected by the change I expect. One of the goals of the project, according to many articles about it, is to reduce the licensing fees caused by use of Helvetica and Gill, so I expect it will be replaced on the TV and Radio websites, as well as the iPlayer - but it's doesn't necessarily mean the iPlayer word mark will change.

Has anyone clever done the BBC NEWS logo in Reith yet? Would like to see what that looked like.

Assuming something like this, in standard and bold.

You see, I assumed that they would go with the normal weight for News and bold for Sport, as they did previously with Gill Sans. But looking at that, I wouldn't be surprised if they went with bold for News as well.

In terms of consistency, they should all follow Sport, but who knows what will happen.

I think the standard suits News better than the bold.

Hmmmm, not sure now...

Current


Bold


Standard


Maybe bold does have the edge!

The 'NEWS' in bold really does remind me of ITV Reem a lot.

On screen...


Think the lighter font (right) looks more like the original (left), but prefer the bold one (centre).

Hmm… this just looks wrong to me. That's partly because it's been Gill Sans for twenty years but partly because at that size it looks like ITV Reem.

ITV Reem is more rounded