>Wow! Nice! I wondered if the cake was perhaps too dated and >80's to work today, but if that's what you can do in two >minutes...
I don't think the Cake itself was at all dated, but I think the solid colour blocks and white lines were. Later idents did have a slightly more gradient effect to it and this worked well.
I think also they overdid it - some of the later cakes were pretty dire (especially the monocoloured ones) and had stupid jingles.
What I think would've been better is instead of the 'churn out as many cakes as we possibly can' attitude of the early 90's would've been instead to look at the material they had and retire some of them. I also don't think it was ever a good idea to part make a new ident and then tag the end of the original 1986 animation onto the end of it - they clearly come from two different times and I don't think it worked well.
Putting more time into fewer, better, cakes would've been a better position.
And the original cake should've been remade at some point. I know it's a brilliant ident and the animation itself is fine put the resolution looks VERY 80's and not at all like some of the newer idents that came in.
Some of the re-edits (i.e. the one that combines the original cake and the 1989 corporate ident) should never have gone to air at all imho.
AW
aztec west
the central cakes are timeless classics.
it's good that they done loads. it shows you how good they really were.
i hope carlton gives over and shows some of these cakes again
PD
Pete Davis
The cake is a nice logo. Its just the idents and presentation I equate with it was awful. Late '90s. Bad idents, bad jingles. No name of the program before shows, just a mention of a later show.
The CENTRAL (Carlton style) ones were brilliant in comparison. The early '90s look alright as well, with the mirrored stuff behind the cake. But the stuff I really remember were useless.
It might work today, although probably in mono, as multi coloured idents arnt exactly in fashion anymore.
cwathen on 7:22 pm on Jan. 2, 2002
I don't think the Cake itself was at all dated, but I think the solid colour blocks and white lines were. Later idents did have a slightly more gradient effect to it and this worked well.
I think also they overdid it - some of the later cakes were pretty dire (especially the monocoloured ones) and had stupid jingles.
I quite liked the 'textured' ones, I thought they updated the cake in a nice way. But that's just personal, I suppose.
Quote:
What I think would've been better is instead of the 'churn out as many cakes as we possibly can' attitude of the early 90's would've been instead to look at the material they had and retire some of them. I also don't think it was ever a good idea to part make a new ident and then tag the end of the original 1986 animation onto the end of it - they clearly come from two different times and I don't think it worked well.
Putting more time into fewer, better, cakes would've been a better position.
And the original cake should've been remade at some point. I know it's a brilliant ident and the animation itself is fine put the resolution looks VERY 80's and not at all like some of the newer idents that came in.
Some of the re-edits (i.e. the one that combines the original cake and the 1989 corporate ident) should never have gone to air at all imho.
You make some good points. I was quite young when I saw a lot of the Central idents, and it's hard to see resolution problems on the internet, but from what I remember, maybe they should have re-rendered the original logo. Although in some ways, it's quite clever to have brand new idents transform into exactly the same logo each time.
One logo didn't like was the cake with CENTRAL written straight across it, I don't like that at all. I suppose my favourite is the classic one with the blobs of colour colourising the greyscale ident, and ending up as the normal logo. Do you know which year that was introduced? Was it one of the original ones?
