Daybreak

I know that the Gallery is full enough of Daybreak mocks, but they inspired me to try making another one. At the moment, I've done just astons and other graphics. Don't know if I'll animate them in a video or design new stings and/or studio (my designs, I think, can fit to the current presentation and studio).
Anyway...


The basic configuration: DOG, clock, ticker and weather. Regarding the ticker: don't know if it's too bad with too little place for ticker - maybe the design would be better without it. Anyway, there are some pictures without a ticker, so you can decide.


From basic to way too much: the same configuration with the website promotion added.


Over the shoulder graphics. Technically, it should have been placed on a newsdesk photo, but... never mind.


Not sure if any breakfast programme used this way of promoting later insets (with analogue and digital clock) before. Anyway, the whole mock was derived from this idea in the first place.
Another note: the Daybreak logo will slide to 'safe zone' and back every time when the 'clock' or other overlays are used. By the way...


An attempt to implement these graphics into local news. Each region will use its own map (probably tilted like the clock above; the map here is intentionally not tilted or something like that).


And '5-a-day'.


Rather rough attempt at the split screen. In case if it isn't clear enough, the left part is for studio, and the right part is for correspondent.


Instead of rather rough attempt on breaking news aston seen on air, here's my variation. The video on the right will be (probably) live feed from the place.


An example of a newspaper headline/quote.


An example of competition screen.


And something for Lorraine.

What do you think? (And yes, I've used the same font family as in 'Channel Six' Challenge entry - just because it looks good and can be a good replacement for Neo Sans).

I don't like the location of 'Daybreak' and aston text, I also think the ticker is unreadable and tiny in width. I also don't like the analogue clock, it looks cartoon-y and also should really be flat and not tilted etc, which may give the wrong looking time.

Agree with the ticker - I consider it the worst part of my mock, but left it here just to ask your opinion.
And I think I don't agree a lot with the clock: although the rotation may really distort the time on analogue clock, the correct time is also given on digital clock next to the analogue variant.

The most decent Daybreak mock I've seen in a while. Two things I dislike is the ticker and the Daybreak/Lorraine logos. Both of them are way too small, I can imagine them to be a blur on a regular SD TV, increasing them would be an improvement. It would be better if the logo and clock were standalone, instead of being apart of the ticker.

Decided to correct some mistakes pointed out before.
Ticker is now gone; logo and clock made bigger.







What's your opinion?

I know the daybreak logo move on the ticker to the left when e.g. the calendar map appears but I don't get why the Daybreak logo/Clock when together are basically in the middle of the screen, Your astons are the same, text half way across the screen seem a bit out of of place. Both Logo/Clock would look better to the left. Other than that looks fab!

Decided to change approach: stick the logo on the left, and make the clock move to the right when something is overlayed.








Any improvements?

I like the idea of the drop in icons. Even though no longer centre, the logo still looks a bit to the right, but a better idea to move the clock rather than the logo.

Would the ticker be used all the way through & including Lorraine's programme? If not, what would the strap be used for when a ticker/info bar is not in use?

It reminds me of the TODAY Show look, where they have a blank bar & the local affiliates place their own headlines/information in locally.

I really like this design, I like al the images too of like the map and the clock and the icon for 5 a day. im not sure about that purple bar though, I think it would be better if you moved the clock and logo to the left and the weather tp the right and put I ticker there but longer than the one you had before but that's my only problem with the mock. Well there is one other thing, im not a fan of the purple and pink background designs. they look a bit old fashioned for the mock. but otherwise its fantastic!