GOLD coming to Freeview?

This is likely going to be a new programme announcement, it isn't going to be a launch on Freeview or simply going FTA or anything like that. Expectations should be set low. Quite low.

Considering they did the same thing with W, probably yes

As expected...

Hurrah! We're delighted to be reuniting French and Saunders on screen later this year for #FunnyWomen.

This two-hour celebration of women in comedy, will be filmed on the set of their classic sketch show and presented as only French and Saunders could.@Dawn_French @ferrifrump pic.twitter.com/TofsdI9cwG

— GOLD (@goldchannel) January 29, 2021

Indeed lol

Does sound interesting and hopefully will be sufficiently different to the series Dawn did a few years ago for the BBC about women in Comedy.

So it was a good announcement!

Didn't W do something similar a while ago, where they hyped us all up only to announce MasterChef Australia was being shown on the channel?

And then Piers Morgan announced his book on the same day, so everyone thought it was related to him...