a question about STV/grampian and UTV

do the non- ITVPLC regions promote ITV2/3? If so why?

Yeah, i've seen them (quite often). I guess they have some kind of deal with ITV.

UTV pretty rarely advertise ITV2 and ITV3. The last time I saw an ITV2 ad, it was followed immediately by Julian Simmonds saying "Keep it here on UTV", or something to that effect. I did see an ITV3 ad the other day, however.

whenever i see a ITV2 add on UTV it always seems to be part of the add break, i could be wrong, would ITVplc pay to get adds on UTV?

There may be paid-for advertising, but there is no cross-promotion of ITV2/3 on UTV.

STV do promote ITV 2 /3 and they use the NPU trailers and voices.NPU send up the ITV 1 promos to STV then the STV announcers revoice them all . They never promote ITV 2 or 3 on the ecp menu .

SMG is slightly different, IIRC it has a deal with ITV that allows SMG to promote ITV2, ITV3 and ITV News, this all happened last year when SMG sold their 25% stake of GMTV to ITV.

Where as UTV would rather not know, as they have nothing to do with ITV2 as they sold off their bit to ITV and have nothing to do with ITV3 and ITV News at all. It was like the days when UTV wouldn't allow The ITV Sport Channel to transmit on DTT in Northern Ireland.

Don't forget that SMG and ITV are not competitors, and can happily reach mutually beneficial arrangments. Wheras there is effective competeition between UTV and ITV over revenues fom the RoI where ITV holds 50% of TV3.

I'm a bit confused about that. Aren't UTV a part of the ITV network, so how can they be competitors?

UTV aggressively target viewers in the Republic of Ireland. ITV own a stake in TV3 in the RoI, which shows many ITV programmes that UTV do. Therefore UTV and TV3 are in competition.

I understand that but, as UTV is part of the ITV1 network, they have to follow whatever ITV say.

No, they are an independent company which has a contract to transmit ITV programmes in Northern Ireland. Other than that, they have no obligations to ITV.