GOLD to rebrand as Christmas GOLD

Hopefully they might wheel out some of the lesser-seen Christmas specials. I'm sure OFAH and Dibley will still get wheeled out again for the 327th time.

Presumably it will launch on December 1st?

In 2013 they did the 25 days of Christmas, so wouldn't be surprised if Christmas Gold is at least from Dec 1st-26th.

Branding preview on YouTube...

Christmas gets earlier and earlier.

Really liking that presentation though. Doubt we'll see much better anywhere else.

Must be time for the John Lewis ad soon.

Last year 7 November 2014, your got me wonder if were see some proper winter idents on Ch4.

Don't be stupid. Christmas isn't edgy enough for the home of Sunday Brunch.

I was hoping they'd just rename Dave and Watch as "Frankincense" and "Myrrh".

You're very right. It's soo annoying.

Not sure if they'd get positive or negative press for that, but I'd love to see it. A great idea!

Trailers for Christmas GOLD mention that the temporary channel launches on 1st December.

Or Gold Xmas.