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Channel 5 - New Look Feb 11th

HD Freeview Launch - Page 31 (January 2016)

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PF
PFML84
Yep it is a stylised 5 made out of 5 bits. I've seen it briefly and it doesn't look as cute and cuddly as the current 5. Hard to describe but it's 'swooshiness' (my word) actually made me think of the logo for the ill-fated Consignia (Royal Mail)

We've all seen it. It's on the first post of this thread!
MA
mannewskev
BTTV's EPG has the new 5Star logo. Don't know how to upload it here though.
MA
mannewskev
Here y'go... *
HC
Hatton Cross
Yeah, I can see what they've tried to do with the A and make it 'star-ish' but it doesn't quite work..
DV
dvboy
5USA +1 launched on Freeview today
FB
FBC
Yeah, I can see what they've tried to do with the A and make it 'star-ish' but it doesn't quite work..

Glad they changed the spelling from 5* to 5 Star, though. Not quite what I was hoping for, but hey, little victories.

Also, looks like the whole bunch is being rebranded at the same time then.
Last edited by FBC on 2 February 2016 5:17pm
PF
PFML84
It's a little better, but the name itself is still crap. The slant of the A is very 'Spike'-ish. I wonder if the A in 5 USA will have something like this also? Has its logo been changed yet?

Undoubtedly, it will result in a bigger DOG on screen now, but if they don't mess up the positioning of them then they should be fine. If they mess them up like they did the Channel 5 logo (during 4:3 programmes at least) then there is no hope for common sense really. Hopefully this actually is a new look and not a new logo slapped on to something that already exists.

The word STAR is smaller than the 5, so I wonder if that is how it will be on screen, and if 5 USA will be stylised the same way?

Strange they are updating the logos now, surely this will confuse some people?
JK
JK08
pad-e posted:
Undoubtedly, it will result in a bigger DOG on screen now.


Personally, I'd have no issues with DOGs if broadcasters placed them at the bottom of the screen, it's only when they're at the top they're annoyingly intrusive.
MD
mdtauk
JK08 posted:
pad-e posted:
Undoubtedly, it will result in a bigger DOG on screen now.


Personally, I'd have no issues with DOGs if broadcasters placed them at the bottom of the screen, it's only when they're at the top they're annoyingly intrusive.

The trouble being they they will interfere with any lower third graphics or captions used by the programmes
BR
Brekkie
I do like the new 5 logo but that 5 Star effort is awful.
VM
VMPhil
JK08 posted:
pad-e posted:
Undoubtedly, it will result in a bigger DOG on screen now.


Personally, I'd have no issues with DOGs if broadcasters placed them at the bottom of the screen, it's only when they're at the top they're annoyingly intrusive.

I used to think this too but I now think they are less intrusive placed in the top corner of the screen, provided they aren't too large/bright/colourful.
NA
Nathan
I wonder if they'll do anything with Milkshake? I believe Milkshake's current look has survived through two previous rebrands.

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