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Or, as it's a nostalgia thing, leaving it in 4:3 adds to the "just like Christmas used to be" feel?
The advert would just look terrible if they cropped it.
I just can't believe that all this time they've been using the "Holidays Are Coming" advert, and they've not bothered making a 16:9 version of it. For a company making the money they're doing, and for an advert that's now meant to symbolise the start of Christmas... it's fairly lazy.
Or, as it's a nostalgia thing, leaving it in 4:3 adds to the "just like Christmas used to be" feel?
The advert would just look terrible if they cropped it.