Good Morning Britain

To the average viewer, it won't/wouldn't care that much. They're paying BBC Studioworks some pretty pennies, so it is 'their home' for now.

I love that use of the video wall for the interviews

Its not made by ITV Studios, its made by ITV Breakfast.


It's just easier than saying 'live from a studio rented by ITV'

Oh yeah, all those viewers getting confused!?

Those VTs that they play during interviews could be played on the media wall rather than putting it full screen.

https://up.metropol247.co.uk/uploadtv/59F5AEFF-BAF2-4F66-9C85-BA6B5E9D4BD4.png

Screengrab of new set

There are a few elements I’m not entirely sure about, but overall it looks very good. The new titles were what could be expected really.

The large screen was just used to show the four live locations, it looked great.

ITV Breakfast has been a subsidiary of ITV Studios since 2009. Also, when the program has a complete ending the ITV Studios logo is shown, as is the same with Lorraine.

The lower thirds now come up and go down faster than they used to.

They’re now using screens behind Charlotte, instead of the graphic. The screens behind Dr Hillary look really good too!

Like the news screens and those behind Hillary. Very modern.

Presentation is on top form so far!