New look Newyddion

Although there are hints of it in there I wouldn't really say the theme is obviously "BBC", but it is a bit generic and nowhere near as distinctive as what it replaced.

Presumably that’s his brief?

Sorry again as an international viewer. Newyddion is produced by BBC Cymru Wales right? So I am assume there’d naturally be BBC News influence.

Is the staff employees of S4C or the BBC? I’ve seen some arrangements here in the US where the staff, journalists are employees by one company but the news is produced using some of their resources with the other company’s staff or talent.

Also how do you pronounce Newyddion and Cymru?

Not a fan of the music at all, agree that the previous theme was stronger.

Worth noting that the previous titles had been updated since the video posted above with new images - possibly around the time of the change of the S4C corporate typeface and logo used at the end of the titles, but couldn't say for certain. However they included a very prominent image of an old-style pound coin, so it was time for an update.


Some of the journalists work across other BBC Wales news outlets too (ie. Wales Today on BBC One, Radio Wales, Radio Cymru) so I would assume the majority are BBC employees.

Approximate pronunciation: neh-WUTH*-eeon (*TH hard as in 'brother'), KUM-ri or KUM-ree depending on dialect

The weird thing is, it's no longer available on BBC iPlayer or S4C's catch up app either. It used to be on both. I wonder why it's disappeared from catch-up.

I swear it has been like that for a while.

*This theme was done in conjunction with the then Vibe Music - now known as Music4 - so that four note symbol was from the then BBC London 94.9FM radio station.

Cymru is [ˈkəmri], according to Wikipedia. Kem re?

'Keumre' is the prevalent one I've heard from Welsh colleagues.

New Ith Ee On

Come Ree

Ess Pedwar Eck


I mean I don't know why we have to type these out, there's a **** of Welsh YouTube videos out there.

And a note that the 'ith' is like the end of 'with' (i.e. your tongue vibrates), not like the end of 'forthwith' (i.e where your tongue is static).

Yes - Newyddion is made by BBC Wales Cymru - it's part of their partnership with S4C that also sees BBC Wales Cymru make popular drama for the channel. (Pobl y Cwm is one such production - often described as 'Welst EastEnders' - though it is he UK's longest-running TV soap I believe).

Prior to the launch of S4C the BBC made and broadcast Welsh language programmes on BBC One and Two in Wales, and so some of these shows - like Pobl y Cwm (which has been on-air since 1974) moved over to S4C when it launched but continued to be made by the BBC (not sure if the BBC were paid for this or if it was seen as a licence-fee responsibility). Initially S4C wasn't a full-time Welsh language channel, it also showed many of the Channel 4 shows (it replaced C4 on analogue TV in Wales) to avoid English-langauge viewers feeling too disenfranchised. When digital TV launched S4C analogue continued with the mixed format, but S4C Digidol (a Welsh language only channel) launched alongside C4 on the digital platforms (meaning C4 was available officially in Wales for the first time)

The current Newyddion look is a lot further away from the BBC News brand (and less BBC branded in general) than Newyddion has been in the past :




Historically Newyddion was branded heavily as a BBC Cymru production




S4C's news output is produced by the BBC, and thus the production teams working on it are employed by the BBC, whether they are staff, freelance or fixed-term contracts I guess. There could be a separate talent deal for the presenters. BBC Wales have a number of bilingual reporters who work to both Wales Today and Newyddion.


Noo-with-ee-on or New-ith-ee-on

Kum-ree