Kudos to them for getting the whole operation up and running. Just unfortunate that the on-screen presentation looks as though it'll be somewhat underwhelming. I thought THAT logo couldn't look any worse - but the execution on those idents has proved me wrong. And looks as though viewers in the south will be subjected to the same cringeworthy 'Part of U' slogan.
What appears to be the channel idents are running on the promo loop - same general "scenery' idea and same soundtrack as UTV NI but the logo in the bottom left hand corner instead of the centre.
The HD versions looks stunning, they look like a promo for Visit Ireland rather than a channel ident.
There's nothing 'outdated' about the concept of in-vision continuity. I would certainly agree that what we saw on many regional ITV stations in the 70s and 80s would look very out of place today. However, with slick graphics and a good presenter, IVC can still work well today. I applaud UTV for being brave enough to stick with it.
Thanks for those clips - so IVC still goes on but I think they kind of prove my point, especially that last one which has a gorgeous ident abruptly interupted to go in-vision instead - even if that is probably the best example of the three. I just don't see the advantage of it though.
Off the top of my head, there's still in-vision used on TG4 and RAI. So not totally outdated, and so it shouldn't be.
It probably wouldn't work on the main channels like BBC One or ITV in this country, but I think it would add personality to some of the smaller digital channels. UK Gold had it until the big 1997 network launch for example.
More youth oriented channels have tried it before but seem to give up quickly, ITV2 and BBC Three for example, which may be partially the reason why it's not seen anymore (cost presumably the main factor). Didn't Channel 4 try it in the circles era?