Identify the correct year for the Pres.

Here's, I hope, a comprehensive rundown of UTV ident history, with images from The TV Room and TV Live and video from StevieB:

Ident 1 (oscilloscope with dots) - 31st October 1959 to c. 1970? - possibly multiple still variants existed

http://thetvroom.com/images/pool-ex/ex-008/main-301.jpg

Ident 2 (yellow oscilloscope in TV shape on blue background) - c. 1970? to c. 1988 - perhaps introduced with the launch of colour on 14th September 1970 (unconfirmed) with monochrome version also used; used in tandem with the "telly on a stick", later variations possibly electronically-generated?

http://thetvroom.com/images/pool-ex/ex-misc/main-d-03.jpg
http://thetvroom.com/images/pool-ex/ex-misc/main-d-01.jpg

Ident 3 (telly on a stick/lollipop) - 31st October 1980 to at least August/September 1988

http://thetvroom.com/images/pool-7/742/main-001-10.jpg

Ident 4 (silver oscilloscope on blue background) - 7th September 1987 to December 1988/January 1989 ; coincided with launch of "Six Tonight", replaced ToaS/Lollipop and yellow-on-blue by August/September 1988

http://thetvroom.com/images/pool-7/742/main-001-78.jpg

Ident 5 (blue/yellow oscilloscope on grey/white background) - January 1989 to 4th June 1993 ; a still version was sometimes used into "Six Tonight" and coming out of imported programmes/films

http://thetvroom.com/images/pool-7/741/main-003-102.jpg
http://thetvroom.com/images/pool-7/702/main-005-07.jpg

Ident 6 (first UTV ident); 4th June 1993 to September/October 1996 ; versions with different endings used for a few months(?!) with the "UTV is Your TV" logo used at start-up for longer

http://thetvroom.com/images/pool-7/702/main-002-15.jpg

Ident 7A (UTV landscape idents 1): October 1996 (date used on VT clocks) to 30th June 2000 ; various still idents used in this period

http://thetvroom.com/images/pool-6/675/main-001-134.jpg

Ident 7B (UTV musician/celebrity idents): January 1998 (date used on their VT clocks) to 30th June 2000

http://thetvroom.com/images/pool-6/616/main-004-18.jpg

Ident 7C (UTV millennium ident): January to April 2000 ; rarely used

http://thetvroom.com/images/pool-0/064-b/main-001-43.jpg

Ident 8 (UTV landscape idents 2): 1st July to December 2000 ; the first set in widescreen and the last to feature the 1993 logo; recycling 1996 landscape set and TV You idents among other footage

http://thetvroom.com/images/pool-0/098/sp/main-001-72.jpg

Ident 9A (UTV landscape idents 3): 6th January 2001 to 27th October 2002 ; the first set to feature the new station logo, further idents added to set in Summer 2001

http://thetvroom.com/images/pool-0/088-b/main-001-35.jpg

Ident 9B (UTV "Finger Press" idents): January to 27th October 2002 ; people approach the screen, touch it and the UTV logo appears



Ident 10 (UTV celebrity idents): introduced 28th October 2002 ; UTV talent versions added from 9th December 2002 (The TV Room), all celebrity idents gradually phased out in early 2003 (unsure of date) in favour of "Big Blue" generic ident which was still used sporadically until 15th January 2006

http://thetvroom.com/images/pool-z/z-032/main-002-42.jpg
http://thetvroom.com/images/pool-z/z-032/main-002-120.jpg
http://thetvroom.com/images/pool-4/402/main-001-20.jpg

Ident 11A (UTV landscape idents 4): 20th November 2003 to 15th January 2006 ; the soundtrack changes from the 2002 ITV network package in November 2005 (unsure of exact date)

http://thetvroom.com/images/pool-z/z-033/main-001-15.jpg

Ident 11B (UTV Day): 11th April to December 2005 ; the station only use two of the idents used by the ITV network - it's believed these idents were not used on UTV after Christmas 2005

http://thetvroom.com/images/pool-d/d-019/main-000-10.jpg
http://thetvroom.com/images/pool-d/d-019/main-000-15.jpg

Ident 12A (UTV landscape idents 5): 16th January 2006 to January 2009 ; influenced by ITV network trailer design, new films in the "windows" introduced on 9th July 2007 with "It's All About U" legend

http://thetvroom.com/images/pool-d/d-019/main-000-94.jpg

Ident 12B (UTV landscape idents 6): January (unsure of exact date) to 5th April 2009 : background change from black to white; new films in the "windows"

Ident 12C (UTV landscape idents 7): 6th April 2009 to 1st January 2011 ; background change from white to blue; films from Ident 12B and new in the "windows"

http://thetvroom.com/images/pool-g/028/main-003-07.jpg

Ident 13 (U-dents): 2nd January 2011 to 11th October 2012 ; further idents introduced at various points including "U-dents" featuring user-generated content

http://www.tv-live.org.uk/wp/media/utv/2011/utv11134.jpg

Ident 14 (Part of U): 12th October 2012 to date

http://www.tv-live.org.uk/wp/media/utv/2012/17.jpg

Phew... can anyone other Norn Iron people offer anything further to that?!

I'll change it to say by autumn 93 there were revised to no longer have London or anyone spoke.

Please note, not all the dents were montages some were single straight Idents even up until summer1995.

Yes, I can confirm that 'straight' ones were being used in Oct 1994.

BTW - hated that ITV Day/UTV Day brand - not even good grammar, in my opinion, innit?

I know at the time ITV wanted to reinforce its investment int daytime, but ITV Day as was awful, just glad it was shortlived. At a time when they were trying to reinforce the ITV1 branding having ITV Day made no sense.

Although I do miss having an hour long Lunchtime News.

Next list will be about its branding...

Itv89
Oct 98

Etc


Unless anyone has any questions about the other lists?

What I find interesting is that prior to 1989, ITV or 'Independent Television' had no branding as such, only that of the local companies.

'ITV' was stylised in various ways on 'new season' promotions, depending on which ITV company had hosted/designed the promos. Remember the slanty gold one from Autumn 1982, or the red and green one from Autumn 1981 - and the YTV designed stripey one from Autumn 1985.

There were some semi-official ones, I think - the black and white ITV used on letterheads and publications, eg 'IBA Television and Radio' books, and the multicoloured ITV used on Channel Four 'next on ITV' slides for most of the 80s and on the familiar 'ITV Schools on 4' countdown clock.

The first time I saw that, I genuinely thought that I was related to ITV50, and that they were having a day dedicated to celebrating ITV!!

I'm sure we're thrilled to have this discussion again but I was at university in Birmingham when all this was going on. You're right to say there was an version of that Central ITV logo in use because I remember specifically tuning in on the day of the rebrand and the new version of the ident was used at 9.25 to unveil it, but I'd certainly seen it before in its original form.

One other way to narrow it down is that I remember going to the BRMB Party In The Park in May 1998 and all the big screens had the Carltonised Central logo on them, so it had certainly changed by then. I don't remember the actual day it changed but I'm thinking it must have been during April because I think it had changed by the time I came back from the Easter holidays. I had a bit too much time on my hands when I was a student, as you can imagine.

That still leaves us with either the 6 or 20 April

Well exactly. It didn't really sound like was promoting daytime programming - more so, as you say, a specific day, eg. Christmas Day, Budget Day, Judgement Day, 'the regions are dead' day!

Coming back to Granada yet again but I still reckon it's a huge assumption that transmission and continuity for Granada moved to Leeds on the same date. There's no real reason why the two would necessarily be timed in such a way and considering a popular theory was that Central dropped its cake on the same day as the reintroduction of in-vision continuity on CITV and this was later disproved, then we should have an open mind about it. Personally, I'm going to stick my neck out and table a theory: up until the end of 1997, Granada's trailers were always Granada branded and done in Manchester. Yorkshire and Tyne Tees (C3NE) had their trailers made in Leeds but despite a common design, they were separately branded as Yorkshire and Channel 3 North East. At the turn of 1998, all three stations were now getting ITV-branded trailers of a common design that had clearly come from Leeds. My guess is that this is when Granada's own presentation department was wound down and that whilst transmission moved to Leeds, Manchester-based continuity remained for a good few months longer. We all know the Manchester announcers were gone by December 1998 but I reckon they were still in place for a while longer, going either in late October or sometime in November.

Think about it this way: new generic ITV idents were expected to be launched on the 5th October and whilst it's natural to think that GMG would go for a Big Bang day and move Granada's transmission and continuity on the same day as the new idents arrived, it would be a lot of hassle for the presentation department in Leeds in terms of looking out for and ironing out any gremlins or teething issues. Also, remember that transmission and continuity very often didn't move together during these years of consolidation. Yorkshire had Tyne Tees' transmission for a few years before unifying continuity.

http://www.youtube.com/watch?v=CvPNft24XM8&list=UUjFXpf1WBRt4uldsZd2hbJw&index=2

So when did Thames Dump that ITV ident?

28 Oct? or 4 nov> 1991?